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French Marketing Vocabulary: 30 Words Every Marketer Should Know

By Frederic Bibard Published:

2 min read

Learn French marketing vocabulary with this list. Useful for students and marketing professionals who are learning French. Get a free PDF, too!

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Are you learning French while working or doing business in a French-speaking area? Want to know what is marketing in French? If so, you will find this list of 30 essential French marketing vocabulary quite useful.

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I also offer an extended version of this blog post, (55 French words instead of only 30)  saved as a PDF  which you can print for daily use. The extended list is among the MANY free resources you can access when you subscribe to the newsletter. Click on the button below to subscribe!

French Marketing Vocabulary

  • à la modefashionable / trendy
  • attirerto attract
  • choisirto choose
  • compétitifcompetitive
  • coûterto cost
  • demi-tarifhalf-price
  • démodéoutdated
  • disponibleavailable
  • écologiqueeco-friendly
  • fiablereliable
  • gratuitfree
  • l’image de marquethe brand image
  • la gamme des prixthe price range
  • la promotionpromotion
  • le plein tariffull price
  • le prix de détailthe retail price
  • le prix du marchéthe market price
  • les biens de consommationconsumer goods
  • les biens de première nécessitécommodities
  • les produits manufacturésmanufactured goods
  • moyenaverage
  • proposerto offer
  • un prix planchera floor price
  • une bonne affairea bargain
  • une étiquettea price tag
  • une gammea range
  • une incitationan incentive
  • une marquea brand
  • une primea bonus
  • une réductiona discount

See also

If you want more articles like this,  check out the following:

French Terms Related to Business and Employment

The Ultimate Guide to French Business Culture

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French marketing words

Want to learn more French vocabulary? Check out this comprehensive French vocabulary e-book from the Talk in French Store.

Your turn!

Which among the words do you find most useful? Try to write some sample sentences in the comments section!

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